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09. iOS Updates – What is this and why is it important to be in the know

Episode Summary

In this episode, Dawn talks about the Apple iOS updates and why you as a business owner need to be in the know. This is one of the biggest changes happening to privacy in a long time and will without a doubt impact you as a business owner.

Key Takeaways To Tune In For

  • [02:28] What is an IOS update
  • [04:00] How does The ios14 update affect advertisers
  • [06:10] Why you should care about this update 
  • [07:25] Verifying your domain 
  • [08:40] What is CAPI 
  • [12:15] Better optimization for your Facebook ads campaign

Resources talked about in this episode

 

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