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60. Get Over It and Get On TikTok

Episode Summary

This week, Dawn decides to take her OWN advice and FINALLY gets on TikTok. She shares some unbelievable statistics on TikTok users and gives you all the details on why you should have your eComm business on the app. It’s time to take advantage of the organic traffic and see what kind of free money you can drive to your business using TikTok.

Key Takeaways To Tune In For

  • [2:20] TikTok seemed like the Wild West at first

  • [3:05] Facebook & Instagram are definitely here for the long haul

  • [4:25] Having a variety of social channels is extremely important

  • [7:08] The benefit of the free traffic from TikTok

  • [8:05] Average amount of time a TikTok user spends on the app in a month

  • [8:35] 1 billion monthly users on TikTok in January 2022

  • [11:15] Over 50% of TikTok users are over the age of 19 years old

  • [14:45] Take advantage of what’s happening on TikTok right now – it might be gone some day

  • [16:00] Client success story with TikTok

  • [23:20] Every business is going to get started on TikTok differently

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