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Reality of Growing a Niche Brand as a Woman

Episode Summary

In this episode, Dawn sits down with Lindsay Scherr Burgess, founder and CEO of Mos sBoss Green Wallscapes, to talk about building a wildly creative, niche business from the ground up—literally. Lindsay shares the unfiltered reality of scaling a company, navigating explosive growth, surviving economic curveballs, and what it really means to be a CEO in the messy middle. From hiring and systems to motherhood and resilience, this one’s full of hard-earned wisdom for any woman growing something bold and unexpected.

Key Takeaways To Tune In For:

(02:30) The Birth of Moss Walls
(05:06) The Entrepreneurial Journey
(09:21) Navigating Growth and Challenges
(13:00) Finding Balance in Leadership
(16:02) The Changing Job Market
(20:10) The Reality of Entrepreneurship
(23:20) Resilience Through Adversity
(28:20) Advice for Aspiring Entrepreneurs

Resources talked about in this episode

Guest Links – Website: http://www.GreenWallscapes.com LinkedIn: https://www.linkedin.com/in/lindsayscherrburgess Facebook: https://www.facebook.com/GreenWallScapes YouTube: https://www.youtube.com/@greenwallscapes/about Instagram: https://www.instagram.com/greenwallscapes Digital Dawn Shopify checklist – Shopify Checklist Digital Dawn Website – Digital Dawn Connect with us – Facebook, Instagram, and Linkedin Book a call – https://digitaldawnagency.com/discovery-call/

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