Building your customer base and increasing sales will scale your eComm business toward profitability. Well, that’s a “Captain Obvious” truth we can all agree with, right? Profitability is the end goal for every eComm business owner (likewise for brick and mortar...
I know, I know. Just hearing the word “audit” can prompt a response similar to your body’s reaction to a bad burrito… mostly because it’s associated with a financial audit or, more specifically, the IRS. And although I feel it’s good business practice to run...
One of the most critical elements of running an eComm business is customer retention. Unfortunately, this topic doesn’t get near the attention it deserves. Customer retention is the base on which to grow and scale your eComm business. One of the easiest and most...
